SRAM - BWR New 2009 Sponsor!
BWR is now…
oh yea, baby!!
SRAM is a new and coveted sponsor for the team this year. Through partnership with our bike shop, High Desert Bicycles, the team is able to get some remarkable discounts from SRAM to support our racing for 2009. SRAM offers an array of products and includes RockShox, Avid, and Truvativ. Talk about some excellent products!
Most importantly though, SRAM is a company that prides itself in its support of the World Bicycle Relief.
The World Bicycle Relief is about providing access to independence and livelihood through The Power of Bicycles. SRAM believes that simple, sustainable transportation is an essential element in disaster assistance and poverty relief. Bicycles fulfill basic needs by providing access to healthcare, education and economic development. Bicycles empower individuals, their families, and their communities. BWR supports these efforts and appreciates what SRAM is doing to help others.
January 12th, 2009 at 6:49 pm
Wow! Sweet sponsor there. I ride nothing but Avid brakes - the other’s I’ve tried just couldn’t compete.